Service Unit Facebook Groups: Tips & Tricks
Social Media Toolkit
Brand Resources – Logos, Colors, Photos
Service Unit Recruitment Toolkit
Service Unit and Troop Managed Websites
Tell us more about the project you completed, the trip you went on, or any other Girl Scout adventures you've had, so we can share with others how Girl Scouts are making the world a better place. (Stories/images/videos will be shared on GSNorCal's website, social media, or blog, or with local news media).
The Girl Scout Cookie Social Media Toolkit provides families with ready-to-use graphics, captions, and posting tips to help promote your Girl Scout’s cookie business online. Whether you’re sharing on Facebook, Instagram, or community pages, these resources make it easy to spread the word online and in your community. Use these materials to support your Girl Scout’s entrepreneurial […]
These guidelines are for staff, volunteers, and Girl Scouts who may interact with the media or want to share stories with local press. If you’re contacted by local media or if a story you submitted is published, notify Rebekah Kapfer, VP of Marketing & Communications (rkapfer@gsnorcal.org), right away. Our MarComm team can help amplify the […]
How to Create an Effective Girl Scout Event Flyer A well-designed flyer can spark excitement and boost attendance for your next Girl Scout event. Whether you’re planning a badge workshop, camp experience, or fun meeting, use this as a guide to ensure your flyer is clear, informative, and fun! Step 1: Gather All the Essential […]
Purpose: Service Unit (SU) Facebook groups serve as a central hub for communication within the unit, allowing for easy sharing of information, questions, and support among members. Sharing Resources: SU Groups can be used to share valuable resources like upcoming events, troop meeting ideas, badge information, volunteer opportunities, and links to relevant Girl Scout materials. […]
At Girl Scouts of Northern California, we know the power of social media to inspire, connect, and share the amazing things our girls are doing. As a volunteer, you’re not just a role model in person—you’re also one online. Whether you’re celebrating troop adventures, promoting a cookie booth, or sharing leadership moments, this toolkit will […]
Welcome to the ultimate guide for capturing and editing content tailored specifically for Girl Scouts of Northern California! Dive into our best practices to craft compelling social media content that engages, informs, and inspires. Whether you’re showcasing adventures, celebrating achievements, or spreading the Girl Scout spirit, this guide is your go-to resource for making every […]
While your local Girl Scout council (Girl Scouts Northern California) has its own website, some Service Units within our council’s jurisdiction choose to have websites of their own as well. If creating one, please adhere to these guidelines:
Girl Scout volunteers help shape our story online! Use these quick tips to share safely and positively. 🌟 Like and share posts from GSNorCal official account To share a post from our feed, refer to this Facebook article. Follow us on Instagram, Facebook, and LinkedIn. Tag us @gsnorcal! Use hashtags #gsnorcal #GirlScoutsofNorthernCalifornia #JoinGirlScouts 🌟 Be a Positive Voice […]
Logo, Brand, and Social Media Resources Find our council’s logos and branding guidelines in this gsHelpCenter article. Customizable Resources Spread the word about your troop and its open spots by downloading the fillable flyer templates below and customize with your troop details and contact information. Hand them out at school, sports, and other activities you […]
Designed for volunteers, this is your go-to resource to find brand information, logos, photos, and templates. In this guide: Logos Download the logos and branding cheat sheet from our council Box account. Language Our brand voice is encouraging, thoughtful, welcoming, lively. Our brand voice is not perfect, flashy, elite or rehearsed. Colors Girl Scout Green […]
Social media sites and apps such as Facebook, Instagram, etc. can be an easy and fun way to stay in touch with your troop, coordinate events, and share your accomplishments, but it’s important to be able to navigate them safely. Safety and Privacy Resources General Content Guidelines It’s important to remember that when you post […]
Taking photos at events isn’t just a great way to preserve and share memories, it’s also an opportunity to show the world the value of Girl Scouts and encourage others to join in on the fun. While many smartphones and digital cameras make it easier than ever to take professional looking photos with minimal effort, […]
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